Sales coaching for CEOs and MDs

CEOs and MDs of growth-stage and mid-market companies who need to stay close to the sales engine without owning it day-to-day — that's who this page is for.

You're supposed to be the strategic voice, but you keep getting pulled back into deals. Either because the team can't close the big ones alone, or because you don't fully trust the sales process to work without you. Both are solvable.

What actually breaks in this segment

Across the buyers I've worked with in this category, three specific patterns show up more than anything else:

1. Building a sales function that runs without the CEO in every deal review
2. Coaching your sales head without undermining their authority
3. Setting sales strategy that the team can actually execute — not just aspire to

What I bring to the room

CEO-level sales coaching is a conversation between peers, not a training session. I engage as an outside voice who has been in the seat.

The frameworks I teach are drawn from thousands of specific sales conversations, not from stock curricula. The delivery — training, coaching, consulting, AI enablement — is chosen based on what your team actually needs, not what a program-page brochure prescribes.